The new generation is suffering from a lack of good role models, broken families and second-rate education. They cannot distinguish the difference between political rhetoric and truth. I recently watched a documentary filmed in South Korea called ‘The Propaganda Gameâ€, in it children are brainwashed from kindergarten and citizens are rewarded according to how much they revere the leader.
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Zimbabwe’s new generation of musicians have become the regime’s greatest praise singers and are sometimes rewarded with gigs at political rallies.  Zimbabweans recently had a heated debate on social media in regards to the legendary Oliver Mtukudzi playing at a Zanu P.F rally.  People forget that Mtukudzi used to sometimes take subtle jabs at the regime through his music. We cannot expect him to sing about our current problems because he has become a very wealthy musician. In the same way that Jay-Z’s reality is now Maybachs and the problems of the ghetto are a distant memory. He is not a Thomas Mapfumo or a Tupac, who despite living away from the situation can still write about it.
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What disappoints me about Zim dancehall music is that it does not address the economic depression and oppressive political atmosphere in the country. I recall that when activist Itai Dzamara disappeared, my thinking was soon we would hear his name in local songs. I am still waiting for those songs and a Zimbabwean artist to become the political voice of a new generation.  In the same vein that Thomas Mapfumo was in the 1970’s with his anticolonial music, which popularized to the black masses the fight for independence. Mapfumo is currently exiled in America and writes music from a diasporic gaze about Zimbabwe’s post independence situation. He is now a voice in the wild without direct access into the ears of Zimbabwean’s new generation or his older fans. Only those fortunate enough to live outside Zimbabwe have the chance to appreciate him and his message.
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With the advent of cheap recording equipment, Zimbabwe has more artist today than anytime in its music history. I find it absurd that they would rather use their talent to praise sing controversial Zanu P.F.  businessman Wicknell Chivayo and the leadership. Some of these musicians come from poverty, still live in poverty and yet do not write about their surroundings. The writer Nicholson Baker once exclaimed, “ The nice thing about a protest song is that it takes the complaint, the fussing, the finger-pointing, and gives it an added component of sociable harmonyâ€. Imagine if one of these Zim dancehall artists decided to truly impact the youth with the truth instead of what Soul Jah Love did when he paid tribute to Dr Grace Mugabe in song. I can understand the economics of it because Zanu P.F returned the favour by having Soul Jah Love perform at the recent ‘Million Man March’ political rally. It is ironic that Soul Jah Love and his peers model themselves on Jamaican dancehall artist, who are vocal about the condition of their country.Â
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I had a conversation with a popular Zim Dancehall Artist who requested anonymity “Zimbabweans are cowards, if you sing songs about what’s happening in our country. They will be too scared to come to my shows or listen to my music. The government would disappear me if I chanted tajamuka (we are rebelling) or This Flag on a song.†This made sense to me because if a Bob Marley or Bob Dylan type musician arose in Zimbabwe with conscious lyrics. First the radio stations won’t play his/her music and their music shows will have state security presence. This might deter local fans attending and promoters might not want to be involved with him/her. The other thing that could happen is the police will question them about their music content. On the flipside they could become more popular on social media and might accumulate a Zimbabwean fan base abroad.
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However, the most important popularity in Zimbabwe is on the ground not in cyberspace. A perfect example is the recent This Flag campaign that trended more online than it did offline, popularized mainly by Zimbabweans abroad. Without creative fuel these types of campaigns will just die down I believe that only musicians can inject the diesel to turn that into a fire. You just have to look at Winky D’s “Disappear†which has become 2016’s anthem song. Whilst doing this article a friend of mine asked me to watch the music video “Musha Weduâ€Â on Youtube by Zim Dancehall artist Guspy Warrior.
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The video, which is a social experiment, has Europeans listening to his music through headphones and dancing to it. What impressed me the most is the song’s lyrical content “Even if other countries help, we will build our home†and further sings “they will try to divide us but we will build out homeâ€. The song’s message is subtle in its delivery, which it makes you wonder whether he intentionally made it to say something about our situation or is it accidental. Guspy Warrior or rather Emmanuel Manyeruke’s musical DNA is from the legendary gospel musician Mechanic Manyeruke.  From “Seunononga†to “Musha Weduâ€, Guspy’s music has matured and this new music showcases his versatile songwriting abilities. If he took the time to tap into the influences of Bob Marley, Peter Tosh, Lucky Dube and Fela Kuti, he could become the political voice of a new Zimbabwean generation.
The article shows the writer has no sensible understanding of trends in the genre called Zimdancehall. Few of the people in the gettohs where the artists come from know about Itai Dzamara. Zimdancehall is reflection of happenings in society and the artists sing about their daily life encounters, joys and challenges. Zimdancehall music circulates on social media than it is played on radio stations; the artists already have a heavy presence on social media and the diaspora community is updated of new singles released everyday on social media platforms where they can also get to download these. It is a lie that Zimdancehall artists do not sing about their surroundings; that is what their music is about Winky D collabo with Shinso, Killer T Misodzi yangu haibude zvenhando, Seh Calaz Mumota menyu murikubvira etc is a direct reflection of everyday issues. No one has control over the content of Zimdancehall artists and they freely express themselves;
Tawaz if you talking about Bronco as a ghetto situation you are wrong and I think you are wrong here when you say that they don’t know about Itai. They travel all the time to the UK, SA, Australia, they must encounter Zimbabweans who tell them about him. Seh Calaz has done a song venerating Mugabe called Gushungo besides the Sir Wicknell track. The writer could mean they don’t actually talk about the general situation in Zimbabwe. When This Flag happened only Synk did a track about it. Look at Thomas you knew what he was talking about when he sang Corruption. Yes their songs are mainly on Youtube which makes them independent to talk about the real situation. They have the ears of the ghetto they should do more
There is nothing to sing about that boy. Dancehall artists are right not to sing about him. He was never known until his “disappearance” so should they sing about someone they never knew?
99% of Zimdancehall artists live in Mbare or at least record there in studios like Chillspot records etc. Some of them were members of Chipangano or have friends and relatives who are. At the moment, the sad reality is Mbare is ZANU-PF controlled. Therefore, it is futile for us to expect any Zimdancehall artist to have balls to go against ZANU pf. At the end of the day they are all singing for their supper.