ABC re-brands across the southern African region

In a statement released on early this week, the bank said it will go by
the name BancABC and it will embark on a massive plan of rolling out
new branches starting the third quarter of this year through to 2012.

BancABC branches will be opening across Botswana, Mozambique, Tanzania, Zambia and Zimbabwe.

The group is currently investing heavily in technology, people,
process and channels aimed at delivering a unique retail experience to
its customers. It is in line with, and to enhance, this strategic
thrust that BancABC is being born, the Botswana stock exchange –
Zimbabwe listed company statement said.

ABC Botswana Managing Director, Jitto Kurian, was quoted as saying that
his bank is committed to offering the unsurpassed service in line with
their brand name.

We are prepared to offering the best banking service in Botswana,
focusing on client relationship management and customer centricity.

We believed that the new name, BancABC, will take our image and brand
positioning to a whole new level. We are confident that it will enhance
our efforts to deliver superior quality service and unique experience
to our customerswhich is our brand promise, he said.

The move is part of its raft plans to transform into a modern bank that
will be offering corporate and investment banking, retail and SMEs
banking facilities.

ABC has operations in Botswana, Mozambique, Tanzania, Zambia and
Zimbabwe and has an office in South Africa. Its plans are to extend to
other Southern African Development Community states, such as Angola and
DRC.

Sunday Standard