Exciting list of musicians to perform on World Cup eve

world-cup_2010Johannesburg -FIFA and Control Room, a leading producer of global music events, on Wednesday announced the first performing artists for the inaugural FIFA World Cup Kick-Off Celebration Concert. Award-winning acts, Alicia Keys, Amadou & Mariam, Anglique Kidjo, Black Eyed Peas, BLK JKS, John Legend, Juanes, Shakira, The Parlotones, Tinariwen, Vieux Farka Tour an

Billed as the greatest entertainment show to date in Africa, it will feature performances from major international musicians and African artists, as well as appearances by football legends past and present and celebrities from other fields. This historic music event will take place in front of a capacity stadium audience of 30,000 will be broadcast to hundreds of millions more worldwide. It is scheduled to begin at 20.00 local time (GMT+2) on 10 June.

We are thrilled to have a concert of such magnitude and performing talent raise the curtain on the first FIFA World Cup in Africa . It is testament to the universal and unifying power of football and music, and will start the competition off on the right note of celebration, FIFA Secretary General Jrme Valcke told The Zimbabwean from Switzerland

FIFA has selected Emmy Award-winning producer Kevin Wall and his company Control Room to organise and produce the concert. Control Room has masterminded some of the worlds biggest and most complex events, such as Live Earth 2007, which featured 150 artists performing on seven continents over the course of 24 hours to raise awareness of climate change.

We believe sports and music transcend cultural, language and geographic barriers, and through the official FIFA World Cup Kick-Off Celebration Concert, we will present the sights and sounds of unity and celebration for an unforgettable, must-see experience, said Wall.

All net proceeds from the concert will be donated to 20 Centres for 2010, the Official Campaign of the 2010 FIFA World Cup South Africa, whose aim is to achieve positive social change through football by building 20 centres across Africa offering education and healthcare services as well as football training to disadvantaged communities.

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