The Face of Zimbabwe uses a light-hearted approach to address some more serious issues, namely raising the profile of Zimbabwe in a positive way on the international stage and supporting charitable causes within the country.
It does this through the medium of a beauty pageant whose competitors are young Zimbabwean women living anywhere in the world. Competitors submit a small portfolio of photos and international public votes are then collected via the Face of Zimbabwe website and Facebook page, which afford one vote per registered voter.
Past competition finalists have been Zimbabweans living in South Africa, USA, UK, Canada, China, and New Zealand, as well those in Zimbabwe itself.
Five judges, including the model and TV presenter Primrose Mutsigiri, ZimOnline Radio presenter Priscilla Nalana and the Afro-Jazz musician Cee Jay Besa, individually mentor finalists ahead of an annual competition, currently to determine the Face of Zimbabwe 2012.
WorldRemit, the international online money-transfer business, has recently launched services to Zimbabwe, allowing Zimbabweans around the world to send money home to friends and family from the privacy of their own home.
WorldRemit Marketing Manager, Martina Moh, said: “We are happy to show our commitment to the Zimbabwean market by supporting the Face of Zimbabwe, with its child sponsorship programme and dynamic social structures”.
Post published in: Arts