Zimbabwe tourism on the rise in 2018

The Zimbabwe Tourism Authority (ZTA) reports that tourist arrivals to Zimbabwe during the first half of 2018 were up 9% compared to the same period in 2017 - driven by a 28% increase in overseas arrivals for the period. 

The new Victoria Falls airport, with its geographical hub location and much-enhanced route access and connectivity has proved to be a positive development for the resort town and Zimbabwe in general.  Leading travel group Africa Albida Tourism which includes the Victoria Falls Safari Lodge, Victoria Falls Safari Club and Victoria Falls Safari Suites in its portfolio, reports that 2018 has been the busiest year in its 25-year-old history!
The USA and UK remain the top overseas source markets in terms of visitor volumes (above left).  All top overseas markets, with the exception of the US, have grown, but there has been a huge (59%) increase in Asian visitors in the past year (above right).  This is due to a number of Asian countries having visa requirements moved from category C (visa before travel) to category B (visa on arrival).
European travellers tend to favour Zimbabwe’s mainstream destinations, including Victoria Falls, Hwange National Park, MatusadonaMana Pools, Matopos, Gonarezhou and Great Zimbabwe.  However, self-drive tourism is returning and off-the-beaten-track destinations are seeing an increase in arrivals.

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